CRM software

In distribution and sales companies specializing in FMCG, unique solutions and strategies have been implemented for communication and management with customers, necessitating the use of CRM software to manage the sales and marketing processes.

The Zarin CRM software has endeavored to incorporate the sales process, sales tracking, and visit management in the daily tasks of distribution and sales companies. With the Zarin CRM software, marketers can view customer information configured in their visit program via mobile devices. This information includes customer details and transactions, outstanding balances and previous promises, credit and check status, customer profiles, and reports of previous visits, along with accompanying photos.

Zarin's customer profile

When the marketer visits the customers, he defines the value and unique characteristics to his customers using the zarin customer profile option.

For example, a customer is doing business in a business unit (shop) for rent and has a contract until the end of the year, when the marketer has this information correctly, he can find out about the status of the lease contract extension and the decisions of the sales conditions at that time. adopt the appropriate customer and edit the broadcaster's profile if the contract is extended, the customer's profile in the CRM software allows the marketer to manage any important and key information.

Having complete information about customers leads to a better and more successful visit. This information is preserved after losing Bazarayab, and Bazarayab is aware of the previously registered information and edits or adds new profile information.

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Management of visit reports

Due to the many visits to the target customers by the marketer, it becomes difficult for the marketer to keep in mind how the previous visits were, and there is an option called "visit management" in the Zarin CRM software, which the marketer records the reports and events of the visit in text form and Or together with the photo, it helps to find out about the events and past visits in the next visits and to have a better visit with a more open mind.

Even if the marketer changes, this visit information is visible to the next visitor, sales managers and sales supervisors have access to all the information and comments of their visitors and can get comprehensive reports, and these visit comments are effective in strategic sales decisions. It is no longer necessary to explain the treatments to the managers every day in order to know the status of the visit.

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Management of potential customers

In some companies, some areas that do not have distribution and sales are interested in expanding their sales and market to that area. By sending the research team in that direction and collecting customer information, it gives them a place to check all the things before taking action, the important things for any marketing and sales action can be different for each company.

By having the CRM app on the mobile phone, market research makes it possible to visit the target customers in person and identify their potential customers and record all the information about the customer's profile in the CRM app, and in case of a questionnaire You designed the app to be completed by the research team and this information helps the managers to adopt strategies and decisions in that area, and if they enter for sales in that area, instead of potential customers to actual customers, the target customers are available to the visitors. Put it on the marketer's order taker app.

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Management of non-sales

Sometimes it happens that the marketer does not make a sale by referring to the customer and informs the management about the reasons that do not lead to the sale. CRM software gives the marketer the possibility to record the reason for the non-sale along with the explanation on the marketer's order-taking application.

These non-sales are defined as a lost ticket on Zarrin's CRM software, and the sales manager and sales supervisor investigates and follows up the operations, calls or actions to convert this non-sales into sales. By reporting from this section, he can notice violations in his sales operations and visitors.

For example, there is a special route where the lack of sales due to lack of need is recorded for a month, and by observing and checking the visit time, it is observed that the visit time or visit date should be changed.

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zarin customer portal

CRM software

Many customers sometimes call the broadcasting company to check their account and ask for their previous invoices or fixed invoices and their balances, which the accountant operator takes the time to answer and output the PDF from Muairagi Zarin's broadcasting and sales software. He does it for customers and sends the file through online communication channels, and in the CRM software there is an option called the customer portal, so that customers can access several specific reports without having to call the broadcasting company.

All you have to do is to access your user account from your phone or computer by logging in to the Zarin customer portal site of your broadcasting company. In this Zarin customer portal, customers can easily view all their bills in detail. view and report their previous invoices, and if they have a new order, they will be notified of the current status, approval and rejection of their invoice.

If you want to pay your balance or invoice, you can pay online through online payment portals. If the company wants to survey or ask questions from its target customers, customers can click the survey link on their portal. view and be directed to the questionnaire.

The advantage of the zarin customer portal

In addition to the above facilities in Zarin's customer portal, in Zarin's CRM software (Zarin's customer communication software), he also mentioned other advantages, customers will be fully informed about the exact order along with the invoice price registered by the marketer. If the invoice is approved, the customer will realize that the cargo will arrive soon and will prepare the invoice funds in advance so that less time is spent for the distribution and distribution team to collect the claims. You can easily gather that the managers of the company choose or change their strategic and business policy from the feedback of the questions.

If the distribution partner has an online store website, by using the customer portal, the appropriate price for its customer group will be displayed to the customer. The store website displays goods and products at retail prices, and if the customer is a wholesaler, the goods will be displayed at wholesale prices, and the possibility of placing orders directly by customers will be limited to linking the Zarin customer portal to the Zarin online store.

Zarin SMS Panel

In the Zarin CRM software, the SMS panel system is designed in such a way that it allows you to easily provide specific information to customers through SMS in various sections of the Zarin distribution software with just one click.

The Zarin SMS panel system, with default settings for message texts in various sections of the Zarin sales software, allows you to customize unique message texts according to your desired structure. For example, when a customer's order invoice is confirmed, you can inform the customer via SMS with a thank-you message, the invoice amount, and a company introduction. Similarly, if a customer's payment deadline has passed, you can send a reminder message to collect payments.

You can also inform customers via SMS about distribution in specific routes to prepare them for cargo delivery, or send promotional and congratulatory messages to customers or groups of customers for special sales events and promotions. The Zarin SMS panel system provides distribution and sales companies with the ability to easily communicate with customers via SMS with just one click, enabling them to advance the organization's goals in terms of communication.

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The solution of Zarin CRM software

The Zarin Customer Relationship Management (CRM) software offers unique advantages to managers, enabling them to increase sales and customer satisfaction in order to advance organizational goals. This CRM software is designed specifically for the needs, policies, and strategies of the distribution and sales companies, eliminating the need for unrelated CRM software that may remain unused after a while or serve no practical purpose.

The Zarin CRM software is seamlessly integrated with the Zarin distribution and sales software, providing sales managers with cohesive and unified information, leading to coherent reporting. Sales managers can easily identify non-sales and follow-up activities when working with the CRM items of Zarin's customer relationship management software. They can simultaneously review sales reports for that customer to see what items they have or have not purchased, enabling them to adjust marketing and sales strategies for that customer or to engage with them uniquely through the creativity of the relationship manager.

Even financial managers can utilize CRM-related reports to investigate the reasons for non-receipt or delayed receipt of payments.

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